If facebook were a country it would now #3 in the world behind only China and India.
Over half the world's population is under 30 years old.
96% of Millennials have joined a social network.
Facebook tops Google for weekly traffic in the US.
1 out of 8 couples in the US met via social media.
80% of companies us social media for recruitment.
Ashton Kutcher and Brittany Spears have more Twitter followers than the entire populations of Sweden, Istael, Switzerlan, Ireland, Norway, and Panama combined-4.8 million each.
50% of mobile internet traffic in the UK is for Facebook.
78% of Wikipedia content is in languages other than English.
Still think its a fad and going to go away? I rather doubt it.